Engaging the audience needs something special, noticeable and different. Enhancing and achieving this without much budget can be a challenge, but cooperations can provide the key.
When you think of football stadiums you’ll probably first of all think big. Too big a venue for the sort of event that you organize? At first sight yes, but look behind the scenes.
So much of what we do in events marketing is dependent upon both, good team work and fresh ideas. Inspired thinking maintains the interest, engagement and memorable impact of events. Conversely, a stable well-established marketing team is like a well-oiled machine. How do corporate marketing departments ensure they have both?
The Münchner Künstlerhaus is first and foremost a cultural venue. It was built in the late 19th century by a local Munich architect to be a meeting place for artists and Munich's high society.